Volume 12, Issue 17, August 26, 2025
By: Connor Cruse, CM&AA
The behavioral health sector has experienced significant M&A activity in 2025, fueled by growing investor interest and heightened demand for services. Having worked with numerous behavioral health operators across various M&A transactions, I've seen firsthand how success in this space requires far more than standard due diligence. From complex reimbursement structures to specialized clinical considerations, the details can make or break both the deal itself and the long-term integration.
Whether you're considering an exit strategy or evaluating a new acquisition, preparing for due diligence can dramatically increase the odds of a smooth transaction. Many of the issues we'll cover can be addressed before a sale or purchase process begins, allowing sellers to position themselves more favorably and buyers to make informed, confident decisions. What follows is a deep dive into the most critical components of behavioral health due diligence, expanded to capture the full detail that this sector demands.
The financial review is often the first stop in due diligence, but in behavioral health, it carries more weight than just verifying profit margins. Revenue cycles, payor mix, and cash conversion timelines all reveal how well an organization can translate care into sustainable growth. Looking beneath the topline numbers ensures that both parties understand the true financial dynamics at play and the potential risks hiding within the balance sheet.
Key areas of focus include:
From a transaction advisor's lens, these insights drive valuation support, working-capital targets, and purchase price mechanics, and they inform debt capacity and covenant design post-close. In short, the numbers shape both price and the path to realizing it.
Compliance is the bedrock of a behavioral health operation. Unlike some industries where minor missteps can be corrected quietly, regulatory failures here often have immediate and public consequences. Fines, license suspensions, or reputational damage can unravel years of progress. That's why a comprehensive compliance audit is non-negotiable: It assures that a behavioral health organization is not just meeting today's standards but also prepared for tomorrow's regulatory shifts.
Critical review points include:
M&A advisors help behavioral health organizations frame their compliance profile as a strength in the sale process. A clean compliance record allows for streamlined diligence and keeps negotiations focused on value. Where there are gaps, we work with management to address issues early or design transaction structures — such as tailored representations, escrow reserves, or specific closing conditions — that protect both sides without putting the deal at risk.
Clinical outcomes provide a window into the quality and effectiveness of behavioral health care being delivered. For prospective buyers, outcomes are not just clinical measures but business indicators that affect reimbursement, reputation, and long-term viability. Evaluating them in context helps distinguish between facilities that achieve true patient improvement and those that simply manage census numbers.
Key areas include:
When an M&A firm like mine (VERTESS) works with sellers, we emphasize that strong clinical outcomes do more than demonstrate quality of care. They directly support valuation. Solid outcome data strengthens quality-of-earnings analyses, positions the organization favorably in payor discussions, and highlights programs that deserve continued investment. By framing outcomes this way, we help sellers show buyers not just where the business is today, but where future growth and returns can be realized.
No two payor relationships are alike, and in behavioral health, these relationships often determine financial stability. From contract terms to denial rates, payors hold significant influence over how predictable and sustainable revenue streams will be. Diligence in this area uncovers whether the organization has built trust with its payors or if challenges could undermine growth.
Essential review items include:
For buyers and sellers, this analysis anchors revenue durability and shapes renegotiation strategies. It also signals when to employ earnouts or other downside protections, so the deal's economics reflect real contract risk.
Behind every behavioral health facility are the people who deliver care. Unlike many industries, staffing in this sector directly shapes both compliance and clinical outcomes. High turnover, stretched ratios, or insufficient training can ripple outward, eroding the likes of quality, patient satisfaction, and financial performance. That's why staffing diligence is not just about numbers on a chart but about evaluating the culture and systems that support the workforce.
Key considerations include:
For sellers, staffing reviews highlight strengths and gaps that buyers will scrutinize. Addressing issues in advance, whether in recruitment, supervision, or compensation, helps position the organization as stable, compliant, and ready to scale after the transaction.
A healthy census and diverse referral base are among the clearest signals of operational strength for a behavioral health organization. Unlike financial statements, which reflect the past, census data and referral networks point directly to the future. They reveal whether the organization can maintain its patient flow consistently, or whether it is vulnerable to sudden drops when a key referral source dries up.
Important checkpoints include:
From a seller's perspective, census and referral data provide the evidence buyers need to underwrite growth. Demonstrating consistent trends and diversified sources strengthens the valuation case and gives buyers confidence in near-term market development.
Technology in behavioral health is no longer just about convenience. It's a backbone for compliance, efficiency, and patient care. Facilities are under pressure to track outcomes, manage privacy concerns, and streamline operations in ways that were not expected a decade ago. The right systems can transform an organization's ability to grow and compete, while outdated or poorly integrated platforms can create hidden costs and compliance risks.
Critical areas include:
From a deal standpoint, demonstrating tech readiness helps sellers set realistic integration timelines, clarify capital expenditure needs, and address cybersecurity representations, thereby reducing buyer concerns and helping prevent surprises after closing.
Even the strongest operations can stumble if broader strategic factors are overlooked. Reputation in the community, positioning against competitors, and compliance with local regulations all play subtle but powerful roles in determining long-term success. Due diligence that ignores these elements risks missing deal-breakers hiding in plain sight.
Key items include:
Addressing these factors early reduces surprises in confirmatory diligence and keeps the path to a transaction's close — and the post-close value-creation plan — clean and credible.
Behavioral health transactions require diligence that goes far deeper than a standard healthcare checklist. From financials and compliance to outcomes and staffing, each area is nuanced and interconnected. Expanding the scope of review to cover every one of these domains provides a full picture of organizational health.
At VERTESS, our specialized approach to behavioral health transactions and guiding clients through due diligence helps ensure that every component receives appropriate attention and analysis. With the changing landscape within behavioral health, it's important to stay current with regular changes and take the necessary time to review each opportunity carefully.
Connor Cruse, CM&AA
As a Managing Director at VERTESS, I advise founders, executives, and investors on mergers and acquisitions (M&A) within healthcare services, with a focus on Behavioral Health, Mental Health, Addiction Treatment, and Outpatient Services. I guide clients through the entire transaction lifecycle, from initial valuation and positioning to buyer outreach, diligence, and final negotiation, whether they’re preparing for a strategic exit, recapitalization, or acquisition.
My experience spans both sell-side and buy-side mandates, representing operators across the U.S., from specialized behavioral health providers to multi-site medical groups. My work is grounded in deep financial analysis, market intelligence, and a hands-on approach to every deal.
Prior to VERTESS, I held senior advisory roles at Iconic and Coast Group, where I built scalable M&A processes and closed complex transactions involving healthcare businesses and associated real estate. I also led business development initiatives, driving a strong pipeline of mandates and lasting relationships with private equity firms, strategics, and founders. I’m passionate about helping healthcare leaders unlock and realize the value they’ve built, whether that means a full exit or bringing on a capital partner. Every transaction is unique, and I strive to guide clients with clarity, strategy, and trust.
We can help you with more information on this and related topics. Contact us today!
Email Connor Cruse or Call: (949) 677-4632.